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Market research is an integral part of a business plan. Start-up companies and also small organisations do not have big budgets for Market research and therefore are often excluded form mainstream market analysis. Infozyme specialises in the support of the small to medium size company, or those looking to break into new markets, and therefore through the contacts and experience of the markets we are often able to undertake small market research projects.
Typically these may and have include:
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Target customer Internet usage |
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Market size for a new product |
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Awareness and perception research |
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Targeting and segmentation exercises |
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CRM supplier reviews |
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We do not undertake medical omnibus or regular report type market research and only focus on the research to develop a clients business. We adhere as far as possible to EphEMRA guidelines when working for the Healthcare industry. These view these click here.
UK General Practice Survey - First Findings
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